Your goods’ and products’ form and design are crucial means of competition. Not least on markets where it is difficult to get a technological advantage, having your own profile or branding is important if you want to claim a leading position.
By registering your product for design protection (also called industrial design right), you get the sole right to the registered design. However, it is only the look of the product that is protected – not the function.
Through AWA, Dotkeeper can help you protect your design from illicit commercial use. That makes it easier to counteract copying and keep competition advantages. Additionally, the design protection increases and makes visible your company’s value, something that is crucial in sales, fusions, investment discussions with investors, and similar.