Because it is a little bit complicated, and not a top priority, so there is not a focus on the domains – instead, the responsibility is internally shuffled from person to person, each taking different decisions at different times. It is also because you want the cost to be as low as possible, and because…
What is live shopping? Live shopping has been trending in China for several years, and we are now seeing how more and more companies are testing and investing in having it as an element in their business. During the pandemic, when a lot of people couldn’t visit physical shops, Live shopping became an important channel…
In the case of a UDRP litigation, which is used for generic top-level domains such as.COM, the appellant must be able to establish that both registration and use have been in bad faith (to purposedly damage or profit off the trademark), to even stand a chance to acquire the disputed domain name. ”Your domain name…
This can bring about serious consequences because it is important that your clients can trust that you are you. According to the same report from CompuMark, consumer confusion is named the biggest consequence of trademark infringement – mentioned by 45% of the brands. Loss of revenue (38%) and damage to brand reputation (37%) are also…
Since 2000, Dagens Industri (DI) has celebrated the fastest growing and most successful companies in Sweden as Gazelle companies. According to DI, less than 1% of Sweden’s companies meet the criteria for the award. A Gazelle Company has: *A turnover exceeding 10 million Swedish kronor. *At least ten employees. *At least doubled its turnover, comparing…
REGISTER HERE! According to the FBI, Business Email Compromise (BEC) was the most common type of cybercrime in 2020 costing businesses billions — and phishing incidents recorded by the FBI nearly doubled in frequency, from 114,702 incidents in 2019 to 241,324 incidents in 2020. For many, it can be really hard to differentiate between a…
Business Email Compromise (BEC) increased in general by 14% during 2020. 65% of companies experienced a BEC attack during 2020. 42% of customers are less inclined to interact with a trademark after being targeted by phishing attempts. Often, the fraud attempts are sophisticated and difficult to see through. A report from the FBI shows that…
For the first time, it is possible to register domain names directly under the trusted country-code top-level domain .au, which will be a complement to, for example .com.au, .net.au, and org.au. The benefits of registering a .au domain for you as a trademark owner are: Country-code top-level domains are important for numerous reasons. Partly because…
VMC or “Verified Mark Certificate” is a security feature that validates and confirms that your organisation has the right to use your logo and domain. With the help of VMC, your customers can see your logo in their mobile inbox, before they have even opened the email. This allows them to quickly determine if the…
