At Dotkeeper, we have noticed a record-breaking number of requests for selling domain names. Domain name owners are checking their assets and wondering if that desirable domain name would have been more useful simply as money sitting in a bank account. In much the same way, companies with a strong finance might be in a…
1. Believing that .com is enough “We already have the .com domain, so we’re all set.” Sure, it is great that you have the .com domain for your name. .com is the largest top-level domain worldwide, and it is certainly important for reaching an international audience. But! it is also important to strategically protect your…
This is unfortunately not an uncommon scenario. Throughout my ten-ish years in the domain business, I have seen this too many times: A company being good at legal protection for their brands, while the digital protection is lacking. Why is that? As a company you can spend hundreds of thousands, possibly millions, on a website,…
We are so excited to kick start an amazing autumn. And what better way is there than to meet each other in an interactive webinar? We would like to invite you all to our upcoming webinar about the interplay between domain names and trademarks. Pernilla Brocker, a domain name expert from Dotkeeper and Isaac Keren, a Trademark…
The fact that our internet use spreads over more age groups and social classes probably does not come as a surprise to any of us. According to figures from “Swedes and the Internet 2019” (an annual report made by the Internet Foundation) almost 95% of the Swedish population states that it has access to the…
These are questions that may seem difficult to answer, which is why we have produced an excerpt from one of our popular downloadable guides, where you get useful information on how to optimize your domain management! Today, domains are business-critical assets that form the foundation of your communication with customers, while at the same time…
Top 5 1. There is an owner for all registered domain names, this can be a person or a company. In order not to lose a domain names, it is important to have accurate and up-to-date owner information. Something we go into deeper in “Who owns your domains?”. 2. One of Dotkeepers’ most read blog…
On Tuesday June 30 the U.S Supreme Court’s 8-1 decision held that adding “.com” to a generic word can make the entire combination eligible for trademark protection. Marks consisting of a generic term and “.com” are not necessarily generic. Booking.com had previously applied for trademark registration, in 2011 and 2012, which was refused by the…
How Important are domain names? Domain names are integral for any business, of course for email and website as a fundamental, but they’re also the digital extensions of your protected trademark registrations and intellectual property that have an inherent value, which they retain. As an example, consider how much the digital asset/domain google.com is worth to Google,…
